Havas Media Network Celebrates MMG Awards Success with Five Wins and Seven Highly Commended Honours

Havas Media Network has been recognised with five wins and seven Highly Commended honours at the 2026 MMG Awards, alongside individual recognition for Ailsa Buckley, Managing Director of Havas Media UK, and Hamid Habib, Managing Director of Arena Media UK, who were both named Media Agency Leaders at this year’s awards. 

The recognition highlights the strength of talent, creativity and innovation across the network, with award-winning work from teams in Spain, France and Mexico.  

Following 21 shortlist nominations announced earlier this year, Havas Media Network agencies delivered standout performances across multiple categories, demonstrating the network’s ability to create innovative media experiences that drive results for clients and audiences alike. 

Created by  Havas Play Spain  and Arena Media Spain  for  ISDIN,  UV Tattoo to Learn transformed sun safety education into an engaging and interactive experience. Using UV-sensitive temporary tattoos that revealed important messages when exposed to sunlight, the campaign encouraged preventative behaviours while raising awareness of skin health and sun protection in an innovative and memorable way. 

Awards:
Winner: Best Campaign for Pharma, Well-being & Healthcare
Winner: Best Creative Idea
Highly Commended: Best Campaign for a Specific Audience
Highly Commended: Best Communications Strategy 

Read the case study here. 

Havas Play France  earned recognition for  FireCatchers, a campaign for  Sapeurs-Pompiers de France  that leveraged gaming to connect with younger audiences and raise awareness for the French fire service. By bringing public safety messaging into gaming environments, the work demonstrated the potential of immersive digital experiences to drive engagement and social impact. 

Awards:
Winner: Best Campaign Led by Digital Media
Winner: Best Use of Gaming
Highly Commended: Best Campaign Led by Cause
Highly Commended: Best Creative Idea
Highly Commended: Best Response Campaign 

Read the case study here.

For  KFC,  Arena Media Spain  and PS21 turned a familiar consumer frustration into an innovative brand experience with  Fries Compensation. Combining data, customer insight and creative thinking, the campaign transformed a potential negative into a positive engagement opportunity that strengthened customer relationships and generated significant attention for the brand. 

Awards:
Winner: Best Campaign Led by Data
Highly Commended: Best Local Execution of a Brand 

Read the case study here.

Double Deal Reviews, developed by  Arena Media Mexico, Havas HOY and CSA Mexico for  IKEA, reimagined how consumer reviews could be used to enhance the shopping experience and communicate value. The campaign showcased how strategic thinking and smart execution can deliver strong results while maximising efficiency and impact. 

Awards:
Highly Commended: Best Small Budget Campaign 

Read the case study here.

The MMG Awards celebrate the most innovative and effective media and marketing work from around the world, recognising campaigns, agencies and industry leaders that are setting new standards across the global communications industry. 

This year’s results reflect the creativity, collaboration and expertise across Havas Media Network, with teams and clients coming together to deliver work that stands out on the global stage. 

Congratulations to all our teams, partners and clients recognised at the 2026 MMG Awards. We look forward to building on this success and continuing to create work that drives growth, inspires audiences and delivers lasting impact.
 

Find out more about the award: https://lnkd.in/eeeUDawG.