Havas Media Network North America Continues to Deliver Best In Class Data and Technology Solutions with Appointment of Industry Leader Trevor Carr

Havas Media Network North America today announced a major move to accelerate its Converged.AI vision, expanding the leadership role of Noise Digital CEO Trevor Carr, who has been named Head of CSA, North America, effective immediately.

In this elevated role, Carr will spearhead CSA, the network’s dedicated data and technology consultancy across the region, cementing Havas Media Network as the go-to partner for advanced data, analytics, and AI-driven transformation. Carr will continue to lead Noise while now shaping the future of CSA, uniting the consultancy’s expertise to create breakthrough solutions for clients navigating seismic shifts in technology, data, and consumer behavior.

Founded by Carr in 1998, Noise Digital has become synonymous with disruptive innovation, arming brands with data-fueled strategies to win across categories including CPG, Consumer Technology, Media & Entertainment, Travel, and Healthcare. Under Carr’s direction, Noise has scaled pioneering services, productized analytics, and delivered outcomes to drive meaningful growth through convergence.

CSA is about putting data and technology at the center of profitable growth. Trevor knows how to cut through complexity and design solutions that create real commercial impact. With him leading CSA, we are continuing to empower our ability to deliver what clients need most in a changing market: clarity, control and results.

Greg James

CEO, Havas Media Network North America

CSA is built for the realities of today’s rapidly shifting data and technology landscape. At its core is a commitment to transparency, giving clients a clear view of performance and the flexibility to adapt as markets change. The consultancy delivers expertise in measurement strategy, media mix modeling, attribution, first-party data management, and advanced analytics. Every solution is engineered to give brands confidence in their decisions and ensure investment is channeled into the areas that drive profitable, sustainable growth.

Clients deserve more than reports and recycled models. They deserve a partner obsessed with their growth. CSA was built to protect profitability and power every future state a business will face. We strip away the black boxes, deliver full transparency and flexibility, and turn data into a true engine for growth. Our model is unapologetically designed to keep clients ahead of change and ahead of their competition.

Trevor Carr

Head of CSA North America and CEO of Noise Digital

Learn more about CSA at https://havasmedianetwork.com/our-services/csa/