THE MEANINGFUL MEDIA PODCAST: S.3 / E.6
COOKIES ARE HERE TO STAY: WHAT YOU NEED TO KNOW
Hot off of Google’s recent decision to keep the third-party cookie, the latest episode of The Meaningful Media Podcast features CSA’s Jamie Seltzer and Havas Media Network London’s Paul Bland alongside host Ben Downing to explore the implications of this decision for marketers, businesses, and the digital ad ecosystem.
Listen now for insights into the rationale behind the decision, the challenges in finding cookieless alternatives, and strategies for leveraging first-party data and other new methods.